Using Strategic Planning to drive the bottom line
The linkage between improved business performance and strategic planning has been verified by several recent wide-scale business surveys which have shown that:
- Strategic Planning is the most widely used and effective management tool currently available.
- Companies that develop and implement effective strategic plans are more likely to have strong business results than those who don't.
- Sales and profitability are at least 10% greater for companies with a higher commitment to Strategic Planning.
Strategic planning involves:
- Deciding where you want your business to be in the future.
- Clarifying where your business is today.
- Devising a road map which will take you to where you want to be.
- Using your roadmap to make the journey.
The strategic planning process helps you to create the future that you want for your business by:
- Constantly reminding you and your management team about your vision and strategy and keeping you aligned.
- Helping you to identify new, profitable opportunities for growth.
- Helping you to communicate your vision and strategy to key stakeholders and to gain their support and engagement in its implementation.
- Providing you with thee information you need to monitor and drive the progress for the actions and projects critical to achieving your vision.
- Providing the input for developing detailed business plans and budgets.
The most effective strategic plans are created and implemented by the top team with the help and support of an experienced strategic planning guide or facilitator. If you're the Chief Executive or senior manager responsible for a company or business unit employing 50 people or more, and you and your senior managers want to improve your strategic planning process and your bottom line, the Strategic Planning Matters network can help you.
You can find out more about how we help organisations like yours improve their performance by browsing the other sections of this website. The 5 minute health check might reveal some interesting issues that you need to consider and/or discuss with the other members of your team.
If you'd like to take things further, please get in touch and we can explore how your business might benefit from our support. You can contact me either on 07850 743526 or email charles.hobson@strategicplanningmatters.co.uk.